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Otherwise, they get rose-colored glasses about success in the home market and assume it will translate quickly. You mentioned anticipating 5070% volumes. I have actually even seen cases where it's just 2530% at launch.
You need equity sponsors who believe in the vision and the group. That's costly, however it develops critical mass, develops awareness, and validates above-store leadership.
Major Regional Expansion Targets for 2026 CorporationsAnd we were lucky that Dallasour 2nd marketwas also where our team lived. Having the entire group in-market to support stores, hire, and make sure culture was big.
Individuals typically undervalue how critical group is to scaling. How have you approached building and scaling your group? This is something I'm truly pleased with. Our team took all the things we hated from past jobsfeeling underappreciated, underpaid, growth-stifledand developed the opposite culture here. We emphasize growth state of mind and career pathing.
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